Luisa Norbis is one of the 18 international delegates joining us in London this month for this year's Design Connections programme. Find out more about her and her thoughts on design in Argentina.

Please tell us about yourself, your work or organization
I´m an Interior Designer, for over a year I´ve been working for the Buenos Aires City Hall, coordinating the Design District and organizing the Buenos Aires Design Week for the General Direction of Creative Industries.

What are you working on at the moment?
We are coordinating the different events for Buenos Aires Design Week which will be held from 6 -14 October, and coordinating with the Architecture Biennale which is happening at the same time. With all this activity we want to promote Buenos Aires as a centre for culture in the region, opening up design to all audiences and promoting the interaction with different creative disciplines expanding boundaries.

What are the hot topics in design in your country at the moment? What are the challenges that design or designers are facing in your country at the moment?
We have many challenges to work on and the most important is to construct a contemporary identity. We have to make a difference in the market and to find different strategies to put the Argentinian Design on the map. We have a lot of great creative talent and we need to promote it, that's why we've created the Design Week.

Tell us about a designer to watch from your country at the moment and why we should know about their work?
Martin Churba, Jessica Trossman and Pablo Ramirez have done great work in developing our identity in fashion design.
Mundo by La Feliz is a collective of young industrial and furniture designers: 
Christian Mohaded designs for different brands as Roche Bobois, Alexa Kehachoglu textile design (worked for Dries Van Noten fashion show with an incredible rug that covered all the runway promoting an environment issue), Net de Sticotti wood design for interiors and furniture. They all tell a beautiful story of their own, showing the passion they put into their work.

What excites you about UK design? What are you looking forward to seeing at the London Design Festival?
learning and having different experiences, interacting with the delegates from other countries and meeting UK designers to create new connections.

Each year during London Design Festival (LDF) we invite key design industry figures from around the world to join us for our Design Connections programme. The delegation will take a unique curated tour of the festival, meeting leading UK designers, curators, design organisations as well as discovering new work and gaining new relationships. Find out more about Design Connections here.