Sara El Mofty graduated from the London College of Fashion with a BA in Fashion Design and Marketing. She has interned with Emilia Wickstead and assisted in photo shoots with Egyptian Magazines Enigma Alter Ego. She launched her luxury swimwear label SAYA October 2014 at 25 after identifying a gap for original high quality swimwear and beachwear in the Egyptian market. Her first collection titled ‘Nocturnal’ SS15 comprised of handmade pieces and was a greatly received in Egypt. Through her work, Sara has set out to accentuate the fact that Egypt is home to some of the best beaches in the world and used SAYA as an outlet to portray the raw beauty of the country’s coasts and shores.

www.sayaswimwear.com